Rabobank Food & Agribusiness Research collects data and spots opportunities using local knowledge and global reach across all F&A sectors. For its 25 year anniversary, Purple designed and developed an interactive map of The Netherlands, to showcase the impact of FAR and the Dutch F&A sector in the world. Attached are also special color drawings for kids.
The map displays the Dutch food and agricultural sector on a 2D map. The essential messages can be read in an instance, but by using the associated AgriNL app, the map shows floating animations and images on your smartphone screen. Combining map and app, the viewer will experience the important role of The Netherlands in the global food and agricultural sector. For the young viewers, an interactive color drawing map is also included. Viewers can download all markers from within the app.